Willowton Group is a leading producer of edible oilbased products and is a family-owned business that began operations in 1970. The outstanding business acumen and foresight of founder Dawood Hassam Moosa (known as DH) and his brothers, built Willowton Group from humble origins into one of South Africa"s largest manufacturers of FMCG products, that range from edible oils, candles, toilet and laundry soaps, to margarine and spreads, chocolate, baking and industrial fats.

Willowton Group, situated in Pietermaritzburg, KwaZulu-Natal, has expanded its original operations to incorporate manufacturing, packaging and distribution capabilities, to the extent that it now also has operations in Johannesburg (Isando Foods) and Cape Town (Cape Oil).

The business is built on pillars of excellent service, ongoing investment in technology and human resources, and the hands-on involvement of the directors in the daily running of the business.  A central technical centre with latest technology ensures that high standards of quality are maintained at all times. The company is always striving to develop new products and further improve the existing quality of products manufactured under the Willowton Group banner.

Its sound business approach is paying dividends.  Willowton Group"s products are found in leading chain stores, supermarkets, wholesalers, retailers, independents and food manufacturers nationwide, as well as in Sub-Saharan Africa. Willowton Group is exporting aggressively, and brands such as Sunfoil, D"lite, Crown, Britelite, Daily, Cameo, Sunshine D, Nuvo and Romi can be found in markets in Southern and Central Africa.

The business is currently run by the sons and grandsons of the late DH Moosa, continuing his vision to provide a quality product matched with quality service, to meet the needs of its quality customers at a reasonable price with a reasonable profit, and to always remember its social and religious responsibility to educate through means of bursaries and to help uplift those less fortunate, regardless of race, colour and creed.

Areas Of Focus
 

The Willowton Group contributes on a regular basis to various religious, welfare and community organisations, amongst others-Community Chest (Pietermaritzburg), Pietermaritzburg and Cape Town Society for the Blind, Muslim Charitable Foundation, Msunduzi Hospice and a number of schools in the KZN region especially that are in need of funds for building projects, providing meals, etc for children and other improvement projects.