Vega, The Brand Communications School was established 10 years ago, in the business hub of South Africa; Johannesburg. Then a tiny renegade branding school, the profound impact this famed tertiary institution would have on the lives of hundreds of students, the communications industry and countless others where creativity is valued, was unexpected.
Now an institute of The Independent Institute of Education, Vega has grown to include campuses in Durban and Cape Town, including Imagination Labs in Bordeaux, Central Johannesburg, Durban Westville, Kwa-Mashu, Alexandra and Soweto. If Vega's growth can be attributed to any specific thing (or things), it is surely its unwavering dedication to its seven brand values...
We believe in the creation, application and sharing of borderless knowledge.
At Vega we believe that freethinkers are the hope for a brighter future, and we encourage the examination and consideration of all ideas, regardless of their origin.
We believe in creative strategy and strategy with creative intent.
We believe that there must be synergy between creativity and strategy, as neither can exist in a vacuum.
We are locally rooted and strive to always be socially and culturally relevant.
Vega strives to keep in mind the social impact and relevance of everything we do and always to make a positive impact with our endeavours.
We have crayon-bright fun and challenge ideas. Our studio is the human imagination.
Students are encouraged to get dirty, break the moulds, dare to fail and enjoy themselves as they grow towards their potential.
We believe in always being warmly and immediately human.
Vega is more than the sum of its parts, and that is because its parts are made up of unique, beautiful, individual humans working towards a common vision.
We strive to be the leading edge of innovation.
We believe that the chance to create new solutions, to improve upon old ones or to challenge that which has gone unquestioned is seen and embraced as an opportunity.
We believe business profit results from adding value to the lives of people.
We aim to be at the centre of an outward-spiraling chain of events that add value to the lives of people.
Our full-time studies at Vega boasts four degrees in branding. Students can specialize in Visual Communications, Copywriting, Multi-Media Design or Brand Building and Management. We also offer two honours degrees specializing in Brand Leadership or Creative Brand Communications.
Our Imagination Labs are a Vega initiative to speed up transformation in the communications sector and to select and expose young people from previously disadvantaged communities and townships to the full range of creative careers and opportunity. There are currently 6 Labs around the country currently that offer students a 1 year course that introduces them to a variety of creative communications.
Also available at our campuses is the language lab- UlimiLwami; a joint initiative between Vega and the SABC, dedicated to training students to create culturally relevant communication.
In addition, Vega Orbit plays the role of a Business School for Vega, The Brand Communications School. Known as the professional development unit, Vega Orbit is home to a remarkable range of further learning innovations from quick refresher courses in discrete disciplines to the in-depth 3-year Diploma in Communications Management, which adds considerable clout to anyone's CV.
Those determined to enhance their skills and capabilities are guaranteed of finding a VegaOrbit part-time study solution that perfectly matches their needs. Discover the power of Digital Media in Vega Orbit's comprehensive suite of courses in the fields of Graphic Design and Desktop Publishing; Web and Media Design and Broadcast Media: Video and Film. All courses are Adobe and Apple accredited and work on Apple Macs with the latest state-of-the-art software packages. Courses - as well as the diploma - are broken into modules with Vega Orbit fully equipped to tailor-make a bouquet of modules to suit individual requirements. All lecturers are award-winning professionals who are experts in their respective fields.
Discover your creativity with the Copywriting course in which the conceptual and creative writing dimension of advertising is explored. Or let your inner executive loose with intensive 2-day workshops such as the famed A to Z of Brand Building as well as Creativity and Innovation or Strategic Marketing Management workshops, pioneered to keep you on the cutting edge of innovation to ensure your ideas and business thinking are always refreshed and renewed. Perhaps the most exciting concept offered is the ability to take individual elements of these separate offerings and fuse to create a blend perfectly attuned to specific needs of any corporate or business need.
Finally, for the enthusiast or hobbyists, looking to advance their skill in Photography we offer a plethora of options from which to choose. To develop from basic skill to Master class status, students can take their photography aspirations further be it in part-time or full-time form.
Whether you're brushing up on your skills; building upon them or launching yourself into a whole new echelon of creative and strategic possibility, Vega Orbit has the ideal part-time study solution to empower your future.
Full Name of Company: Vega, t/a The Independent Institute of Education
Nature of Business: Education
Services / Products: Tertiary education and training
Date Established: Johannesburg 1999. Durban 2003.
Customer Base: Corporate clients for training and development needs in the fields of marketing, advertising brand or communications, as well as digital media or photography training.
No. of Employees: 150
Auditors / Accountants: AdVtech
Bankers: ABSA
Advertising Agency: breinstorm
Public Relations Agency: Applied Media Logic
BEE Status: Level seven contributor
KEY PERSONNEL
Managing Director KZN: GregTregoning
CONTACT DETAILS
Regional Head Office:
Postal Address: PO Box 1669,Westville, 3630.
Tel: Tel: +27 (0)31 569 - 1415 Fax: +27( 0)86 548 8559
E-mail: Tanyap@vegaschool.com
Website: http://www.vegaschool.com
Branches:
Johannesburg Tel: +27 (0)11 521 - 4600
Durban
Tel: +27 (0)31 569 - 1415
Cape Town
Tel: +27 (0)21 461 - 8089
Pretoria
Tel: +27 (0)12 343 - 3669
MISSION
To be the Continuous Professional Development unit of Vega, The Brand Communications School.
VISION
To equip brands and more importantly their most valuable assets; their people, with the skills to deliver on brand promises.