The Hot Ballito campaign was recently launched by the iLembe Chamber of Commerce, Industry & Tourism. The red ball forms the 'O' in the word 'Hot' in the logo of this ambitious campaign that will see the North Coast branded as the hottest place to live, work and play.

"By making use of the red ball in various forms of advertising, businesses would promote the brand and become part of the Hot Ballito brand at the same time," said Trenley Tilbrook, CEO of the Chamber.
At the centre of the campaign is the website www.hotballito.co.za.

Businesses would benefit from this initiative because they would get exposure on the website and could promote hot deals and specials on a regular basis. They would be promoted in the social media campaign targeting Facebook and Twitter users and they would have use of Hot Ballito logos and stickers.

The chamber is going on a roadshow to launch the Hot Ballito campaign in Johannesburg at the end of August.

For more information visit www.ilembechamber.co.za
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